Daily Archives: July 22, 2011

Hoodie Allen – “The Chase Is On” [NEW MUSIC]

hoodie allen - the chase is onIt was just a bit under a year that we were all blessed with the uplifting positive Hip-Hop vibes of Hoodie Allen, with the release of his first hit single “You Are Not A Robot”. Following up with fire he’s at it again with another instant hit in his latest single release “The Chase is On” to be on his upcoming mixtape Leap Year, out on July 26th. Being newer to the scene, as an independent, Hoodie Allen is making all the right moves with his promotion, quickly building a great reputation throughout the independent music community as a whole. Dropping his last two big creations for FREE via mixtape, has given him the leverage he’s needed to continued success down the road. So enough chatter here and lets get to the sounds of Hoodie himself. Here is “The Chase Is On”

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Striking Matches (Common Thread) at CMA Fest 2011 in Nashville, TN [MUSIC]

I’ve never really been too interested in popular country music, so I was very hesitant about exploring CMA Fest on Broadway in Nashville last month.  However, the Best Buy stage outside the Hard Rock Café was the start to a good time in the country music realm.  This is because I got to hear Striking Matches (pka Common Thread) take the stage with for an acoustic set in the heat of a summer afternoon, and was thoroughly entertained.  Striking Matches is a country duo from Nashville, TN that combines their talent on guitar with outstanding harmonies and great songs that everyone can enjoy.  Their sound  and performance at CMA Fest 2011 was awesome!  The acoustic guitars sounded so fresh, the punch of the Cajon sounded like a studio kick, and the harmonies were nothing but dialed in.  It was somewhere around 95 degrees and the music coming from the stage took my mind off the heat.  The group on stage consisted of duet vocals with acoustic guitars, a bass player, and a cajon player.  They were tight, and they could play.  Check out this song by Striking Matches called “Not the One.”

Striking Matches is made up singers/songwriters/guitarists Sarah Zimmerman and Justin Davis.  From Philadelphia, PA, Sarah has played guitar since she was ten and found herself playing alongside legends such as John Wetton, Mike Keneally, Jeff “Skunk” Baxter, The Players, and Jon Anderson by the time she finished high school.  From N. Georgia, Justin Davis has had a guitar in his hands for as long as he can remember.  These two talented musicians met years ago when they were both students at Belmont University.  While taking a guitar class together, they found out that their styles blended especially well.  Not only that, but when they each pulled out their electric guitars, the duo discovered that they had the same exact Telecaster guitars with matching colors and all!  It’s no doubt that Striking Matches was an exciting match from the start.  Both of them had been playing guitar for most of their lives, and they each thrived on blues music. Check out this song called “Take Me For A Fool:”

They decided to join forces, collaborate, and begin creating music together as a duo in Nashville.  They soon received management from music executive John Grady at Crush Management’s Nashville office, publishing deals with Universal Music, and a growing fan base.  With combined skills in guitar, vocals, and songwriting, the two create a vibe that is unmatched in country music.  With “lyrics that speak to all,” Common Thread is definitely a band that plenty can relate to.  Their show at CMA Fest 2011 was excellent and I can’t wait to see this duo again, especially since they plan to incorporate their Fender Telies into the act.  Striking Matches has great potential in music and has already started off with some great shows, co-writes, and new album plans in 2011.  Don’t miss their next show August 10 at the Listening Room in Nashville, TN!

By: Steve Harpine | Nashville Ambassador | @Steve_MWL | Beat-Play & Music Without Labels, LLC

Promote Your Content On A Custom Facebook HTML Page [MUSIC HELP]

Having a page on Facebook today has become a very important source for independent artists to connect with the majority of their fans on the internet. With only a few musician based apps on Facebook, such as Reverbnation’s “Band Page” and Root Music’s “BandPages” App, it’s hard to project your content in the creative and original manner you wish to. The Static HTML application for Facebook is the only legitimate way to achieve that overall customization you need to stand out.

To get started you must first download the Static HTML App to your Facebook Page. Once you’ve downloaded go to the NEW tab titled “Welcome” on the left side-bar of your page. This is the edit page where the code can be input. You will also notice a second text field located below the initial one. This allows you to place similar content via code for Fans only, forcing non-fans to “Like” your page in order to view your exclusive content.

Static HTML Edit Screen

Static HTML Edit Screen

Here at Music Without Labels we have been searching for a few coding options to help bring a number of different content types to the Facebook Landing Page for all viewers to experience, current and new. The Static HTML application allows you to use a number of different codes such as CSS, Javascript, and of course HTML, giving you all the possibilities available with most custom websites. This walk-through will show you the steps taken along with the code used to obtain the page you currently see below. We hope this article will give you the insight you need to go off and customize your own page.

Music Without Labels Static HTML Page

Music Without Labels Static HTML Page

Taking a look at the image header located at the top of our Music Without Labels Facebook page titled “The Beat-Play Experiment”, you will notice it is linked to our blog at http://musicwithoutlabels.com. Here is the code for this linked header image.

Static HTML Source Code [HEADER]To personalize this code with your own image simply upload your image to a preferred online network (Facebook will work great for this), then replace the link in RED with your specified URL. To change the hyperlink in the image swap the GREEN text with your own link. The BLUEtext represents the title of your image which appears in the meta data.

Now all you have right now is a header image. I know, nothing really too big, yet. Looking at the main show located below the header image, you’ll notice a background image (with curtains), a soundcloud player in the middle, and 3 image links (social media buttons). Once again I’m going to begin by giving you the overall code we used then guide you through some of the steps to customize everything yourself.

Static HTML Source Code [BODY]In order to harness the remote background image we used a table which you can see starts the code. This leaves the GREEN text that follows to be the image URL and the dimensions. (NOTE: Facebook pages have a maximum width of 520 pixels.) Proceeding the background part of the code comes the content within the table, which displays on top of the background image. The BLUE text code represents the centered soundcloud player you see on the MWL Facebook Photo above. You can embed all sorts of online content from a number of different services including Youtube, Vimeo, Mixcloud, Soundcloud, and more. Simply copy the embed code from the media you want to post and paste it directly where the BLUEtext is in the code.

Just like the header link image at the top of the page, we used a similar code and added 3 linked images, in RED, within the table. To choose a specified area on the page we used ‘absolute positioning’ which allows you to alter the pixels to a specified location. (This takes a bit of saving and checking your work, so be patient.) The first URL in the code presented in YELLOW refers to the linked URL. Following this URL are the parameters for image positioning and size from TOP, LEFT, WIDTH, to HEIGHT. The second URL in YELLOW refers to the specified image URL (Must upload image to online server to obtain URL).

With so many different variables in this layout there are multiple areas for customization. Creating personalized images and using the codes to strategically position links and images will open a whole new wave of promotion throughout your Facebook Page. Now you are able to deliver content to your Facebook fans in your own way. So we encourage you to get out there and test this code for yourself and don’t be afraid to try different content types and layouts. Please comment with any of your own examples and be sure to contact me with any questions concerning the process. Also, to ensure that your new HTML page is the ‘Default Landing Tab’ go to your “Edit Page” and select “Manage Permissions” on the left then select the new tab in the specified drop-down field.

Written By: Mark G. Valente | Online Marketing Director | @MarkwithMWL | Music Without Labels & Beat-Play, LLC