According to this Hypebot article: Selling to Fans? Think L.I.V.E., Glenn Peoples of Billboard and Brian Peterson of Bandbox recommended on a SXSW panel that “the key to more sales from fans is to think L.I.V.E.”
Limited
Offer products that are limited in time and/or quantity.
Interaction
Interact regularly with the fans.
Value
Add more value or discount the product.
Exclusive
Sell to your core fans first.
So is this really all there is to making more sales? Is this going to work?
